Trone Research and Consulting

Consultation services for companies with questions or challenges.

Clients come to us with questions of all kinds. Some are research-related, but many times, people have business concerns that they need help addressing or ideas that they need help implementing. Our diverse experience across marketing, research and business ownership gives us a unique ability to consult for companies in a variety of ways. 

Maybe you need help with a product launch or distribution strategy. Or you’re interested in discussing industry trends. Perhaps your marketing department could use an extra brain for strategic planning or a temporary marketing director. Our consulting services are varied and customized based on your needs and goals. 


Animal Health Consulting Services

Our team’s extensive research and marketing background in animal health allows us to provide further support and insight for clients in this industry. Contact us to discuss your consulting needs. 

Doug Barton, President & CEO

Doug Barton

President & CEO

Doug is a career research, analytics and brand marketing executive with more than 35 years of experience working with Top 50 market research firms, Fortune 500 companies and marketing firms on client and supplier side.

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He is a leader and advisor with a proven track record of solving business challenges for start-ups as well as small to large businesses across the world. Doug’s industry experience spans across hospitality, telecom, CPG, financial services, insurance, textile and apparel, turf and ornamental, animal health and retail.

Kimberly Ness

Kimberly Ness

SVP, Insights & Marketing

With 25+ years of experience across research, branding and marketing, Kimberly has the unique ability to transform complicated data into a simple strategic plan that achieves results.

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She has led marketing efforts for global and national brands and has a specialty in animal health, working with brands like Zoetis, Boeringer Ingelheim and Mars Petcare. She is known as an industry thought leader and has been a featured speaker at Global Pet Expo, AAHA, CBI, Brakke Consulting and Fetch, a dvm360 conference.

Tom Minsel

Tom Minsel

PhD, Head of Research & Data Science

Tom is our PhD Statistician and master data miner with 25+ years in direct marketing, customer targeting, modeling and research design.

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His areas of expertise include statistics, applied and theoretical measurement, psychological research, survey research, summative and formative evaluation, SAS, sampling, trend analysis and generally all things analytics. Tom oversees more than 65 comprehensive studies each year to help clients better understand their customers.